Fits position-specific CTR curves from your actual data and identifies queries significantly underperforming their expected click-through rate at each position.
View Analysis →Impression-weighted scoring that calculates the true opportunity cost of underperforming rankings using a position decay function to surface high-impact improvements.
View Analysis →Uses Shannon entropy to detect keyword cannibalization by measuring how evenly Google distributes impressions across competing pages for the same query.
View Analysis →Applies STL decomposition to separate your daily data into trend, seasonal, and residual components - revealing weekly patterns and anomalous events.
View Analysis →CUSUM-based detection that automatically identifies when your clicks or impressions experienced a significant shift, with adjustable sensitivity.
View Analysis →Connect your Search Console and unlock CTR curves, opportunity scoring, cannibalization detection, and more.
A digital marketer, developer and above all, a SEO / GEO enthusiast from the Netherlands. I built GSC Wizard to make Google Search Console insights faster, clearer and more actionable for everyone.
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