Search analytics

Content Groups

Analyse Search Console performance by page groups you define, instead of one URL at a time.

Content Groups report in GSC Wizard showing Google Search Console performance by page group
The Content Groups report (example data).
Run analysis

How to run it

  • Create groups in Property Setup, each with a name, colour, optional description, and URL-matching rules (an AI “suggest groups” helper can propose them from your real pages).
  • Open the report and run the analysis.

What you get

  • Summary cards and a clicks-and-impressions-per-group bar chart with PNG export and per-group legend toggles.
  • A sortable table (group, clicks, impressions, average CTR, average position, pages) whose rows expand to the group’s top pages.
  • A link to a full per-group view, and a “performance over time” table.
  • Copy table export.

Because Search Console anonymises some low-volume rows, group totals are directional rather than exact. You can also add a folder to a group directly from Subdomain & Folder.

Part of Content Groups & Topic Clusters. Related: Topic Clusters.