Search analytics
Topic Clusters
Group related keywords into content pillars and track the cluster as one.
Run analysis
How to run it
- Define clusters in Property Setup using plain keywords or regex (CSV import supported).
- Open the report to see cluster performance for the selected period.
What you get
- A table of clicks, impressions, CTR, average position, and query count per cluster, with change indicators.
- Rows expand to the matched queries (with the matched-keyword tooltip).
- A branded / non-branded filter, quick-filter presets, and cluster-name search.
- A separate Cluster Performance Over Time section (3, 6, or 12 months) with a chart, per-cluster toggles, PNG export, and a monthly table.
Part of Content Groups & Topic Clusters. Related: Content Groups.