Google Analytics 4

E-commerce

GA4 e-commerce reporting for the coupled property.

Google Analytics 4 E-commerce report in GSC Wizard showing revenue over time and product performance
The GA4 E-commerce report (example data).
Requires GA4

What you get

  • A revenue-over-time chart (revenue and transactions, with PNG export) shown when the property has real e-commerce activity.
  • A products table: product, revenue (property currency), purchased, viewed, added to cart.
  • Revenue segmentation tables by channel, source, landing page, and page (revenue, transactions, add-to-carts, sessions).
  • CSV/HTML export throughout.

Filters the item-scoped API cannot accept are skipped, with an “unfiltered products” banner.

Part of Google Analytics 4. Related: Key Events.